In the spirit of 70ies Rock’n Roll, for the first time ever we hid a reversed secret message from Steven Tyler in our Super Bowl spot to which you could listen if you played the video backwards. We got millions of fans talking about it on social media and kept the momentum going for the Kia Stinger launch after the big game.
Webby Awards Honoree: Advertising, Media & PR. Webby Awards Honoree: Best Influencer Endorsements 2019. Cannes Shortlist.